Blossom Hypnotherapy

Digital / Identity

Project Details

Blossom Hypnotherapy is a hypnotherapy service offering a range of treatments from help coping with cancer to improving confidence and self-esteem. The new website needed to convey feelings of calm and openness whilst being informative and easy to use.

Services

  • Identity Design
  • UI/UX Design

Deliverables

  • Updated Brand
  • Website

Tech Used

  • Adobe InDesign
  • Adobe Illustrator
  • Zurb Foundation
  • WordPress

Client

Blossom Hypnotherapy website home page
Blossom Hypnotherapy how I can help page
Blossom Hypnotherapy contact page
Blossom Hypnotherapy blog page
Blossom hypnotherapy ipad view
Blossom hypnotherapy ipad view
Blossom Hypnotherapy mobile site
Blossom Hypnotherapy mobile site
Blossom Hypnotherapy mobile site
Blossom Hypnotherapy laptop

Identity

I opted to use the Montserrat family for all of the typography. The range of weights available coupled with the rounded, friendly feel made it ideal. I used a simple colour scheme based around cool blue and green tones. These were chosen to emphasise the notions of calm and tranquility. Imagery on the site was a mix of stock and commissioned portraits. The stock imagery had a thalassic theme to complement the colour scheme whereas the portraits were warm and open.

Blossom Hypnotherapy logo old
Blossom Hypnotherapy logo new
Blossom Hypnotherapy logo
Blossom Hypnotherapy colour palette
Blossom Hypnotherapy typography
Blossom Hypnotherapy typography
Blossom Hypnotherapy photography
Blossom Hypnotherapy photography
Blossom Hypnotherapy photography