Mike Smith
CategoryCreative Development
RoleDesign & Development
BuildWordPress · GSAP

Chaos Theory

Overview

Chaos Theory create immersive event experiences with sustainability at their core. Their existing site no longer matched the work they were producing, so it needed to become an experience in its own right, not just a description of one.

The Chaos Theory website on a laptop, dark with the studio’s minimal logo
'Give Space Meaning' over an interactive green particle effect
A blue-lit bar installation built for The House of Peroni at the GQ Awards
'Creative production in the cleanest, greenest possible way' over an event-dome photo
A richly red-lit event installation
Chaos Theory's sustainability section beside a neon-lit activation
An outdoor festival bar activation for La Casera on a sunny day
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